Blinkit Opens Temporary Store At Maha Kumbh Mela, Internet Calls It An ‘Incredible Initiative’ – News18

Last Updated:January 17, 2025, 7:16 PM IST

People can purchase chargers, power banks, towels, blankets, bedsheets and Triveni Sangam Jal bottles online.

The Maha Kumbh Mela in Prayagraj, Uttar Pradesh, has drawn millions of pilgrims and tourists and Blinkit has stepped in to cater to their needs with a temporary store. Albinder Dhindsa, CEO of Blinkit, announced the initiative on X (formerly Twitter), stating, “Today, we’ve opened a temporary Blinkit store in Maha Kumbh Mela, Prayagraj, to serve pilgrims and tourists.”

The 100 sq ft store is strategically positioned to deliver essentials across key areas such as Arail Tent City, Dome City, ITDC Luxury Camp and Devrakh. The specially curated inventory includes pooja essentials, milk, curd, fruits and vegetables. Visitors can also purchase chargers, power banks, towels, blankets, bedsheets and Triveni Sangam Jal bottles, ensuring convenience during the spiritual gathering.

The tweet read, “Today we’ve opened a temporary Blinkit store in Maha Kumbh Mela, Prayagraj to serve pilgrims and tourists. This one is a 100 sq ft store which will be delivered in Arail Tent City, Dome City, ITDC Luxury Camp, Devrakh, and other key areas of the Maha Kumbh Mela. Our teams are ready to deliver specially curated assortment like pooja needs, milk, curd, fruits & vegetables (for self consumption as well as for daan), chargers, power banks, towels, blankets, bedsheets and more. We’ve also got Triveni Sangam Jal bottles in stock.”

Blinkit’s initiative has struck a chord with the people online.

A user asked, “Wow cool! But how are you going to keep track of inventory?”

Another asked, “What a thoughtful initiative! Pilgrims now have one less thing to worry about with Blinkit delivering all the essentials, right where they need it.”

Echoing a similar sentiment, a person added, “Incredible initiative! Making essentials accessible for pilgrims—Blinkit truly delivers where it matters most.”

Sharing his first-hand experience, another said, “I was there on the 12th and literally searched on Blinkit to see if it’s available there. Crazy stuff you guys have been doing.”

“That is great, hope it works without issues” was the sentiment.

A comment read, “Very good initiative. Kudos to the team Blinkit.”

Meanwhile, the Uttar Pradesh State Tourism Development Corporation has made arrangements to make it a safe and memorable trip for devotees. To ensure safety and efficient crowd management, the mela area has been declared a ‘no vehicle zone.’