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While this generation is yet to be born, they are expected to grow up in times of rapid technological innovation, climate challenges, and societal transformation
Generation Beta includes individuals born between 2025 and 2039. (representative image)
As we inch closer to the mid-21st century, the world is already buzzing with questions about the next generation after Gen Alpha. Say hello to Generation Beta, the individuals born between 2025 and 2039. While most members of this generation are still in their infancy (or haven’t been born yet), they are expected to grow up in a time of rapid technological innovation, climate challenges, and societal transformation. But what will set Generation Beta apart? Will they inherit the hyper-digital lifestyle of their predecessors, or will they carve out a completely new way of living? Let’s explore who Generation Beta is, what the world might look like for them, and how they could shape the future.
Who belongs to Generation Beta?
Generation Beta includes individuals born between 2025 and 2039. This cohort represents the next wave of humanity, following Gen Alpha. By 2035, Generation Beta is expected to make up around 16% of the global population, becoming a significant demographic force in just over a decade. These individuals will largely be the children of younger Millennials (Gen Y) and older members of Gen Z. Advances in healthcare and technology mean many members of Generation Beta could live long enough to see the dawn of the 22nd century.
What makes Generation Beta unique?
Generation Beta will grow up in an era defined by rapid technological advances and heightened global awareness. Unlike their predecessors, they will not just adapt to technology but will be immersed in it from the start. Smart homes, AI-powered tools, and virtual reality might not just be luxuries for them but essential aspects of their daily lives.
With global warming and environmental crises shaping current policies, sustainability may be second nature to this group. They will likely embrace eco-friendly habits as part of their upbringing. Born into an increasingly interconnected society, they will likely have a broader perspective on global issues.
Why are they named Generation Beta?
Generation Beta gets its name as a follow-up to Generation Alpha (2010–2024).The shift to the Greek alphabet signifies how these generations are growing up in a completely transformed era, shaped by advanced technology, global challenges, and cultural shifts. Generation Beta represents the first group fully immersed in this new reality, driving humanity’s ongoing transformation.
Generations are best named using letters (like X, Y, Z, Alpha) for objective analysis, avoiding vague labels like “Millennials” tied to specific events. This approach, with set birth years, allows for clearer comparisons and deeper insights. Future generations, such as Beta (2025-2039) and Gamma (2040-2054), will follow this 15-year pattern for more consistent analysis.
What world Generation Beta will grow up in
Generation Beta will grow up in a world where the digital and physical worlds mix together. While Generation Alpha saw the rise of smart technology and AI, Generation Beta will experience a world where AI and automation are a part of everyday life – like in schools, workplaces, healthcare, and entertainment. They will likely be the first to use self-driving cars, wear health-tracking devices, and enjoy virtual environments as part of daily life.
Their experiences will be shaped by personalised technology, with AI adjusting how they learn, shop, and socialise.
Technology also affects parenting today. Millennial parents use tech for education and entertainment but are also careful about balancing screen time with other activities. Generation Z parents, more aware of both the good and bad sides of technology, are setting stricter limits on screen time and being more cautious about when their kids start using technology.
