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New Year’s Eve 2025: On the occasion of New Year celebrations, quick commerce and online food delivery platforms made huge profits. During this time people placed orders in large numbers. Officials from platforms like Zepto, Blinkit and Swiggy Instamart shared shocking real-time figures on social media, which shows the high demand during the New Year celebrations.
Quick commerce platform made huge profits
Blinkit co-founder Alvinder Dhindsa wrote on his official Facebook account, Zomato’s quick-commerce grocery subsidiary Blinkit achieved many achievements. During this period, along with daily order volume, per minute and per hour order volume was also breaking records. Not only this, during this period the maximum tips were also given to the delivery partners.
We’ve hit highest ever OPM (Orders per minute) and OPH (Orders per hour) on Blinkit!
All time high orders also happening in another 10-15 minutes 🚀
— Albinder Dhindsa (@albinder) December 31, 2024
A lot of orders came on Zepto also
In his post, Dhindsa said that till 5 pm on December 31, the number of orders placed on Blinkit even crossed the figure of the year 2023. Zepto’s co-founder and chief executive officer Adit Palicha also talked about the tremendous order volume on New Year’s Eve in his post. He wrote, Zepto has achieved 200 percent growth in terms of order volume on New Year’s Eve.
Swiggy Instamart made a new record
Phani Kishan Adepalli, co-founder of Swiggy Instamart, said that our performance during this period was also better than last year. Commenting on this trend, Amitesh Jha, Chief Executive Officer, Swiggy Instamart, said, New Year’s Eve set a new record in terms of orders and even crossed the figures of festive seasons like Mother’s Day, Diwali. With this, New Year Eve became the day with the highest number of orders for Swiggy Instamart. Swiggy Instamart received an order worth Rs 70,325 from a user in Central Goa, while a person from Kolkata placed an order worth Rs 64,988 on Blinkit. There were higher sales of disposable glasses, potato chips, ice cubes, nachos, soda, cold drinks, which are commonly used in parties, on the Quick Commerce platform.
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